National Hugging Day
A delightfully simple holiday dedicated to the healing power of a good hug. Spread warmth, connection, and comfort through the universal language of embrace.
What Is National Hugging Day?
Founded in 1986 by Rev. Kevin Zaborney in Caro, Michigan, National Hugging Day was created to encourage people to hug family and friends more often. Zaborney chose January 21st because it falls between the winter holidays and Valentine's Day—a time when people tend to feel a bit down and could use extra warmth.
Science backs up the power of hugs: they release oxytocin (the "love hormone"), reduce stress, lower blood pressure, and even boost immunity. A good hug isn\'t just nice—it's genuinely good for your health.
Why Celebrate?
Combat Winter Blues
Mid-January can feel long and cold. Physical affection—even virtual connection—lifts spirits and reminds people they\'re not alone.
Strengthen Relationships
Hugs express care without words. They deepen bonds with friends, family, and partners by communicating "I\'m here for you" in an instant.
Boost Mental Health
Physical touch reduces anxiety and depression. For those who are isolated or lonely, a thoughtful message can provide the emotional equivalent of a hug.
It\'s Just Fun
Sometimes holidays don\'t need deep meaning. National Hugging Day is lighthearted, wholesome, and a great excuse to show affection.
Ways to Celebrate
Give Real, Intentional Hugs
Not quick side-hugs—go for genuine, 20-second embraces with people you care about. Science shows longer hugs maximize the feel-good benefits.
Send Virtual Hugs
Create a group card full of "virtual hug" messages for someone far away, going through a tough time, or who just needs to feel loved.
Share Hug GIFs and Memes
If you can't hug in person, flood group chats with wholesome hug GIFs, photos of cute animals hugging, or funny hugging memes.
Organize a Hug Flash Mob
Gather friends or coworkers for a surprise hug exchange (with consent, of course!). Bonus points for matching "Free Hugs" shirts.
Donate to Support Those Who Need Hugs
Give to charities supporting isolated seniors, children in foster care, or others who may lack physical affection in their lives.
Start a "Hug Jar" Challenge
Every time you hug someone today, put a dollar in a jar. At the end of the day, donate the total to a cause that spreads comfort and care.
Virtual Hug Message Ideas
"Sending you the biggest virtual hug today! Wish I could squeeze you in person. Miss you tons and thinking of you. 🤗"
"Happy National Hugging Day! Can't wait for our next family gathering so I can give you a real one. Until then, feel this virtual squeeze!"
"Wrapping you in the warmest virtual hug today. I know things are tough right now—just want you to know you're not alone. I'm here."
"It's National Hugging Day! Consider this your official virtual team hug. Thanks for being awesome to work with. 🤗"
"Counting down the hours until I can give you a real hug today. You're my favorite person to squeeze. Happy Hugging Day, love!"
"Thinking of you on National Hugging Day and wishing I could give you a proper hug. Sending all the warmth and comfort through this message instead."
"We may not be at the hugging stage yet, but I wanted to let you know I appreciate you! Here's a friendly virtual pat on the back. 😊"
"Virtual group hug, everyone! So grateful for this crew. Even when we're apart, you all make life warmer and better. 🤗"
Tips for Great Hugs
Always Ask for Consent
Not everyone is comfortable with physical touch. A simple "Can I give you a hug?" respects boundaries and makes the moment meaningful for both people.
Hold On for at Least 20 Seconds
Research shows that hugs lasting 20 seconds or longer trigger oxytocin release and maximize stress reduction. Don't rush it—really lean in.
Get Creative with Virtual Hugs
If you can\'t be there in person, send a care package, handwritten note, or group video message. Physical distance doesn\'t mean emotional distance.
Don't Forget Pets!
Dogs, cats, and other furry friends count! Hugging pets has similar stress-reducing benefits. Give your animal companions some extra love today.
Common Questions
What if I'm not a hugger?
That's totally okay! Celebrate by sending messages of affection, holding hands, or offering other forms of connection you're comfortable with. The spirit is about warmth, not forced physical touch.
Can I celebrate at work?
Absolutely—just be mindful of professional boundaries. Stick to virtual hugs via messages or cards, high-fives, or fist bumps. Save real hugs for close work friends who are comfortable.
What about hugging strangers?
Unless you're offering "Free Hugs" with clear signage and consent, it's best to stick to people you know. Respect personal space and cultural norms around touch.
How do I hug someone who's taller or shorter than me?
Embrace the awkwardness! Taller folks can bend slightly, shorter folks can reach up, or just go for the side hug. The effort makes it more endearing anyway.
Are virtual hugs as effective as real ones?
They can't replicate the physical benefits, but they absolutely provide emotional comfort. A heartfelt message can make someone feel seen, loved, and less alone—and that matters.
Other January Occasions
Send Virtual Hugs Today
Create a warm, fuzzy group card full of virtual hugs and heartfelt messages for someone who needs to feel the love.
Create Virtual Hug Card